Hilco Global México: How We Generated $100M+ USD
We went from outside agency to on-site operators, scaling their auction participation in a difficult market.
USD Generados
Participation
Sale Prices
Organic Leads
"Tired of agencies that only wanted to collect a retainer, Hilco set us a challenge: work under a results-based contract. They described us as the driver they needed to get their Formula 1 car onto the podium."
The Operational Challenge
Before partnering with DaftonMedia®, Hilco struggled to attract bidders to its auctions, facing a market with low digital adoption and a required 20% security deposit.
Execution in the Trenches
We worked under a results-based contract. We went beyond marketing, operating from their offices 3 times a week to make sure the process actually got executed.
"Dafton is the only agency that has joined us at a physical auction and stayed with us through the entire process."
Let's do the same for your operation
We ask to come to your offices to understand your business and design a strategy built around it.